How to Create High-Quality Content That Performs Well in Google

“We suggest focusing on ensuring you’re offering the best content you can. That’s what our algorithms seek to reward.” – Google’s advice on content creation

Google has said it time and time again: The best way to rank well in search is to create high quality content that contains valuable and actionable information for users, while following industry best practices. Such content will naturally generate traffic, earn links and get shared on social.

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