Thank you for joining our session Building credibility with the investor community during a year of societal and business disruption at PR Week Connect.
Simon Gittings, Investis Digital Creative Director, was joined by Jo Russell, SVP – Investor Relations, Corporate & Financial Communications at Pearson, and this is what they discussed:
- How during a time of massive disruption, Pearson, the world’s leading learning company, introduced not just a new Chief Executive, but a new strategy and organisational structure to the market .
- How Pearson’s transition to a digitally-enabled company is mostly complete and how they leveraged digital channels to strengthen credibility with its investor audience.
- How purpose is increasingly important to corporate audiences and which companies have successfully explained their purpose and strategy to the market.
Here, we’ve gathered some additional resources to help you define your strategy and leverage digital channels. Fill out the form and get access to:
Building Credibility with the investor community during a year of societal and business disruption
Want to go back and see the data, training, and material we shared? Download the slides here.
Connect.IQ Global 100 Report
In the past year, we have evaluated over 1,000 websites of leading publicly traded firms around the world to analyse the effectiveness of their digital presence. Access our research here!
Building Credibility with the investor community during a year of societal and business disruption
Watch the recording of our session here.